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totem fashion


TOTEM welcomes ZUHAITZ Couture

Bijou Phelouzat, 26, self-educated, will present in January 2014 her first Couture collection. Starting February 2014 she will also launch her women ready-to-wear collection. Her style is defined by a subtle luxury spirit and a great feminine touch.

TOTEM welcomes Tony Ward

TOTEM has the pleasure to announce that it will represent the Couture brand Tony Ward for French and International press. Tony Ward is an International Fashion Designer based in Lebanon who studied at ‘L’Ecole de la Chambre Syndicale de La Couture Française’. For seven years, he worked in Paris with Gianfranco Ferré at Christian Dior Couture, then with Karl Lagerfeld at Chloé and with Claude Montana at Lanvin, learning the secrets of Couture techniques from the most iconic designers of our time. In 1995, Tony Ward came back to his home country and launched his own brand, Tony Ward Couture. The talent of the designer, combined with the master craftsmanship of the Ward Atelier, established since 1952, led him create Collections of Couture gowns of exquisite feminity and sophistication. He achieved great success at the Italian Couture Fashion Week where he has been presenting his creations since almost 10 years.

TOTEM welcomes Dominique Eddy Dubien

TOTEM has the pleasure to announce that it will represent Dominique Eddy Dubien for French and International press. Dominique is a French Artist exposed in many International galleries. Dominique is both a painter and sculptor.

TOTEM welcomes Armando Cabral

TOTEM has the pleasure to announce that it will represent the shoes brand Armando Cabral for French and International press. Launched in 2009, the eponymous she collection of Portuguese fashion model Armando Cabral was envisioned and fabricated from a life-long, riveting passion for the shoe. The brand itself reveals a modern and metropolitan perspective, showcasing the paradigms of a lifestyle distinctly affiliated with Armando Cabral himself - personality, style, and individualism. An aesthetic fusion of minimalism with a classic approach, and careful attention to detail, the design is idiosyncratic to the brands ideals.


TOTEM has the pleasure to announce that it will represent the menswear brand NICOMEDE TALAVERA for French and International press. NICOMEDE TALAVERA is a London-born and based menswear designer. He studied on the BA Menswear degree at Central Saint Martins, before working at 3.1 Philip Lim in New York and Lanvin Homme in Paris and then went on to complete the MA Fashion degree at CSM. Nicomede will show his AW14 collection and latest EASTPAK collaboration as part of the Fashion East menswear installations at London Collections: Men on 06/01/14.

TOTEM welcomes Tex Saverio

TOTEM has the pleasure to announce that it will represent Tex Saverio for French and International press. His fashion career officially started in 2010 through the label Tex Saverio Prive, which was oriented toward haute couture designs. Dramatic. Theatrical. Spectacular. Those adjectives are often used to describe the aesthetics of Tex Saverio label. This consistent design DNA is something sacred for Tex because it defines his label’s image for the public eye. Tex’s rising popularity among other Indonesian designers now is mostly caused by various international celebrities who have worn his creations: Lady Gaga in a black tulle gown in Harper’s Bazaar magazine, Kim Kardashian in Elle, as well as Jennifer Lawrence who, in her role in the film The Hunger Games: Catching Fire, wore a white gown with organza corset and stunning Swarovski crystal embellishments.


TOTEM has the pleasure to announce that it will represent the menswear brand ICOSPHERE for French and International press. The brand named « ICOSPHERE » was born from the experience of one of the leading international designer and luxury brand directors: Julia Smith. ICOSPHERE combines the talents of experts in the retail and international luxury goods business and is supported by the most important manufacturers in the world in the luxury business. The roots of the company philosophy were created in the intercultural mix of the founder’s concept and the reaction to an evolving modern world.
Julia Smith was in the past collection director at MARITHE + FRANCOIS GIRBAUD, Style and Marketing Director at DE FURSAC, director of the design team at GIVENCHY and collection manager and designer for TRUSSARDI.
actor: Lionel Erdogan
photographer: Anne Combaz


Totem has presented the Spring Summer 2014 collections of Alexis Reyna, Allude, Amaya Arzuaga, Ambre & Louise, Anne Sofie Madsen, Avelon, Charlie Le Mindu, From Britten, Gerlan Jeans, Gosia Baczynska, Ground Zero, Hexa By Kuho, ILJA, Jacquemus, Julien Fournié, Julius, Manish Arora, Maria Francesca Pepe, Peachoo+Krejberg, Regain, Serkan Cura, Shaun Samson, Songzio
On the 6th and 7th of November in Paris


Totem Fashion London has presented the Spring Summer 2014 collections of Hexa by Kuho, Manish Arora, Allude, Jacquemus, Avelon, Ground Zero, Shaun Samson, Regain, Anne Sofie Madsen, Charlie Le Mindu
And welcomed the editors to its new office at 66 Whitechapel High Street Flat 3 London E1 7PL
On the 30th and 31st of October